Hey đź‘‹, I'm Vlad Esplana

UI/UX Designer with 6+ years of experience designing solutions for real user problems across web apps and websites.

I’m a UI/UX Designer passionate about helping businesses tackle complex challenges through intelligent, user-centric digital solutions. I’ve worked with diverse teams and clients across industries, always grounding my work in empathy and strategy to drive outcomes that actually matter.

My process goes beyond surface-level design. Every decision I make is intentional, balancing user needs with business goals to create experiences that are both intuitive and effective.

I also bring a strong foundation in Branding, Visual, and Graphic Design to everything I build. Great products don’t just work well, they need to look and feel right too, because how something communicates is just as important as how it functions.

Web Apps, Dashboards, CMS

Product Case Studies

Lightweight: Gym App

Lightweight is a focused mobile app designed for everyday gym goers who need two things done well: logging their workouts and tracking their calories.
  • Figma
  • Claude Code
  • Expo Go for simulation purposes

Family Social Networking Platform

A family-oriented social media networking application.
  • Figma
  • Claude Code
  • ChatGPT
  • Adobe Photoshop
  • Adobe Illustrator

Technology Services Management Dashboard

The Hybryd System CRM is an intuitive content management system designed to help small business owners manage their online presence without technical skills.
  • Figma
  • Claude Code
  • ChatGPT
  • Adobe Photoshop
  • Adobe Illustrator

Accounting Practice Management CRM

Linked Accounting CRM is a purpose-built practice management platform designed specifically for accounting firms with multi-office operations.
  • Figma
  • Bubble.io
  • Adobe Photoshop
  • Adobe Illustrator

Social Content Management Platform

PostIt.app is a centralized social media management web application designed to help businesses and creators manage multiple platforms from a single, streamlined dashboard.
  • Claude Code
  • ChatGPT

Lead Management Dashboard

The goal of this project was to create a simple, intuitive CRM that allows the client to manage their website content and customer interactions independently.
  • Figma
  • Claude Code
  • ChatGPT
  • Adobe Photoshop
  • Adobe Illustrator
Marketing, Landing Pages, Etc

Website Design Case Studies

Linked Accounting Website

The objective was to create a professional, structured website that clearly communicates Linked Accounting’s wide range of services.
  • Webflow
  • Adobe Photoshop
  • Adobe Illustrator
  • Responsive Design

Economic Impact Catalyst New Website

Economic Impact Catalyst is a mission-driven technology company that builds software to help economic development organizations, small business support groups, and ecosystem builders manage programs, track impact, and connect entrepreneurs with resources.
  • Figma
  • Adobe Photoshop
  • Adobe Illustrator
  • Responsive Design
  • Webflow

Shower Remodel Pros Website

Shower Remodel Pros is a service-focused website built to showcase professional shower remodeling services.
  • Figma
  • Adobe Photoshop
  • Adobe Illustrator
  • Responsive Design
  • Claude Code
Component Libraries

Design Systems

Prism

Prism is a collection of reusable components, design tokens, and guidelines.
  • Figma
  • Claude Code